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(425) 748-8945
Effective Date: November 2025
Inner Expression Ultrasound LLC ("IEU," "we," "us," or "our") is a private, self-pay diagnostic and elective ultrasound practice located in Marysville, Washington.
We are committed to protecting the privacy and security of your personal, medical, and digital information. This Privacy & Cookie Policy applies to all information collected through:
This Policy explains how we collect, use, store, share, and safeguard your information, as required under:
Plain Language Summary:
Your data belongs to you. We collect only what is necessary to provide safe, compliant, and high-quality care — and we never sell or disclose your information for profit.
We collect information through the following means:
Plain Language Summary:
You give us information directly when you book or receive care. Your browser gives us technical data when you use our site.
We collect and process information to:
We rely on the following legal bases:
By providing your mobile phone number, you authorize Inner Expression Ultrasound to send SMS/text messages related to your care.
This includes:
Message frequency: Varies by appointment activity. Message/data rates: May apply according to your carrier.
All phone numbers collected for SMS communication are securely stored and used exclusively for service-related purposes.
Mobile Opt-In, SMS Consent, and phone numbers collected for SMS communication purposes will not be shared with any third party or affiliates for marketing purposes.
You may opt out of SMS messages at any time by replying "STOP." For assistance, contact us at help@ieusound.com or (425) 748-8945.
We use cookies and limited analytics tools to:
We do not use cookies to collect or store identifiable personal or medical data. You may disable cookies in your browser settings, though some site features may not function properly.
We share information only as necessary to provide services or meet legal requirements. Examples include:
All vendors with access to Protected Health Information (PHI) are bound by signed BAAs requiring full HIPAA compliance, confidentiality, and breach notification duties.
IEU does not sell, rent, or trade your information — including contact lists, email addresses, or phone numbers — to third parties or affiliates for any marketing or solicitation purposes.
We retain records consistent with federal and Washington State requirements:
Elective Scan records: maximum one year from the date of the scan.
Diagnostic Data is securely deleted or shredded once retention periods expire, following NIST and HIPAA standards for secure destruction.
IEU implements multiple layers of data protection:
All electronic PHI (ePHI) is stored on secure, encrypted servers within the United States. Any suspected breach triggers immediate internal review and, if necessary, affected-party notification within required timelines.
You have the right to:
| Right | Description |
|---|---|
| Access | Obtain copies of your medical or contact records. |
| Correction | Request amendment of incorrect or incomplete information. |
| Restriction | Ask us to limit disclosure or use of your information. |
| Confidential Communication | Request contact only through certain methods (e.g., email only). |
| Accounting of Disclosures | Request a list of entities with whom your PHI was shared (excluding internal operations). |
| Copy of Policy | Request a paper or electronic copy of this policy at any time. |
| Withdraw Consent | Revoke any prior authorization for data use or marketing. |
| Breach Notification | Receive notice if your data is ever compromised. |
Requests must be submitted by secure email or mail to: help@ieusound.com Inner Expression Ultrasound – Privacy Officer, 502 State Ave, Marysville, WA 98270
IEU does not use Protected Health Information (PHI) for marketing without written authorization.
You may opt out of:
To opt out, email help@ieusound.com with the subject “Opt-Out Request.”
We comply with COPPA (Children’s Online Privacy Protection Act). Our website is not intended for individuals under 13 years of age, and we do not knowingly collect online data from children without verifiable parental consent.
If you believe your privacy rights have been violated, contact:
Inner Expression Ultrasound – Privacy Officer 502 State Ave, Marysville, WA 98270 help@ieusound.com | (425) 748-8945
Or file with: U.S. Department of Health & Human Services – Office for Civil Rights (OCR) OCRComplaint@hhs.gov | www.hhs.gov/ocr
IEU will never retaliate against anyone for filing a complaint.
This Privacy & Cookie Policy may be updated periodically to reflect legal or procedural changes. Revisions will be posted at www.ieusound.com/privacy, and the effective date above will indicate the latest version.